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Intellectual Property Protection

Intellectual property, as much as tangible property, has a value, and often a very high one, but only if it is adequately protected in all jurisdictions where it is being used, or intends to be used.

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Intellectual Property Protection

Intellectual property protection encompasses the subjects of trademark, copyright, patents, and trade secrets. Formulating a plan from the outset, before intellectual property is utilised, is critical.

For example, without addressing trade mark protection with a global view, your company could run afoul of first in use versus first to file jurisdictions, find that a cybersquatting troll is sitting on your internet domain in a foreign country, or that your trademark faces opposition. With brand identity and marketing at a premium, it is essential to ensure that your trademark protection is well established and diligently maintained. Knowing what to protect, when and where is more than half the battle.

Intellectual Property